Among many Google updates, the most significant change of 2011 was Google Panda Updates. There were series of updates which started out from February 2011 onwards. Although the basic motive is to provide the best user experience, many business website faced penalties due to less quality content, more ad links and so on.
It is also known as Farmer Panda as it weeds the content farms and removes the low quality websites which do not abide by Google’s quality parameters. It further boosts the rankings of all high-quality websites. Thus, the Panda update also helps in harnessing crowd sourcing and makes it more Google friendly. It focuses on content wherein it depletes the websites which has less useful content, poorly written content and copied content. It targets to those websites which work on “black-hat” SEO strategy and that they should reposition their website based on ethical standards.
There are various parameters which help in weeding the content farm. It ensures that entire content on the site is rich, offers user engagement and awareness. The Google Panda looks into the page templates and finds out whether the templates provide good user interface. The websites which are getting hit by the Panda should concentrate on following ethics and the guidelines set by Google and get higher ranking on the search page.
You can take help from offshore SEO experts who are well-versed with ethical SEO tactics to make the site Google friendly. The company employs a team of offshore SEO specialists who have proven SEO strategies to enhance the ranking position on the World Wide Web.
If you want to protect your website from future Google Panda updates, it’s better to optimize the website now. Contact Offshore SEO Experts today!




